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Ideal Standard Together World Tour

Ideal Standard Group is one of the leading manufacturers of products and solutions for private and public bathrooms, with a mission to make life better for their customers. Together with architects, urban designers, construction firms and our partners in trade and research, Ideal Standard Group is shaping the future of modern living.

Disciplines:

  • Web Development
  • Animation

In collaboration with:

The Brief

Before the C19 pandemic, Ideal Standard showcased their new ranges and design trends at exhibitions. To tackle this challenge, Ideal Standard wanted to create an immersive and unique way to reveal new design and trends across 2021. The Together World Tour website was born and launched in March 2021.

The Insight/Idea

Starting in Milan, the world tour travelled around the globe, stopping off in 5 key cities to showcase the design history of each location and how it influenced and inspired the latest Ideal Standard collection.

Our task was to bring the tour to life, with a bespoke website and the ability to stream new events live to a global audience, as well as delivering seamless functionality with effortless style.

Working closely with Uniform, we set about with a discovery phase for a deeper dive into the brief to explore different options for the technical solution. After initial research it was clear that the project required a bespoke response and our developers worked closely with Uniform’s designers to create a seamless and editorial look and feel - adapting layouts and designs to create a responsive site.

Location launch cards

Latest insight cards

The Outcome

A truly bespoke website showcasing multiple cities and new collections across the globe with seamless transitions and functionality.